Bachelor of Business (Event Management)
Bachelor of Business (Event Management)
The APM Bachelor of Business (Event Management) enables emerging event management professionals to understand the specific application of project management skills in combination with the development and implementation of successful events. Within APM, this degree focuses on events as a key driver in engaging consumers and clients.
This degree enables you to choose electives units in hospitality and tourism as well as marketing, public relations and advertising. The hospitality and tourism units are delivered by APM’s partner college – William Blue College of Hospitality and Tourism. For more information on other courses offered by William Blue, go to www.williamblue.edu.au
CRICOS Course Code: 064818F
Duration: 6 study periods, 2 years full‑time, 4 years part‑time
Intakes: March, July and October
Location: North Sydney, Brisbane and flexible and online learning
FEE‑HELP: Available for Australian students
Study options for Australian students: Full-time ,part-time and mixed mode
Study options for overseas students: Full-time
Entry requirements: Completion of year 12 with a minimum ATAR of 63.40 or UAI of 60.00 (or equivalent) and for overseas students an IELTS of 6.0 academic (minimum score of 5.5 in each band). You may be required to participate in a phone or face-to-face interview.
Graduate Outcomes
- Events Assistant
- Events Co-ordinator
- Events Manager
- Sponsorship Assistant
- Sponsorship Coordinator
- Meeting and Conferences Assistant/Manager
Course Outline
Level 100
MGT101 Management Principles and Practices
ACC101 Fundamentals of Management Accounting and Business Finance
ECO101 Economics in a Business Environment
MKT101 Understanding Marketing
MGT102 Introduction to Hospitality, Tourism and Events
PRN101 Understanding Public Relations
MKT102 Introduction to Consumer Behaviour
IND101 Industry Practices
Level 200
ACC201 Introduction to Applied Finance
STAT201 Introduction to Quantitative Methods
LAW201 Introduction to Business Law
IND201 Industry Engagement
MGT201 Human Resource Management
MGT202 Project Management
EVT201 Event Management
EVT202 Creative Thinking and Innovation
Elective Level 200 Approved Study**
Level 300
MGT301 Corporate Social Responsibility
MGT302 Strategic Management
IND301 Industry Placement
MGT303 Business Information Analysis
EVT301 Events Policy and Strategy
EVT302 Event Logistics and Risk
EVT303 Commercial Modeling for Events
Elective Subjects
HOS203 Resort and Spa Management
HOS204 Entertainment and Leisure Management
HOS205 Gastronomy
**Students can choose from these electives or any other Level 200 subject from the Bachelor of Business program. These courses are subject to availability as not all subjects are offered at all times
Enquire to find out course information, study options, and fee help.
