Entertainment and Music Management Courses and Training

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Date: 29/8/2008

BSB60601	Advanced Diploma of Business (Marketing)
	major in Entertainment & Music Management

This course has been developed for people wanting a career in business, marketing, or management - specialising in the music, arts or entertainment industries. It covers the essentials of marketing, business, artist management, band management and promotion, as well as looking at all the important elements that make up successful businesses in the music, arts and entertainment industries.

1-year daytime study including access to APM’s Internship Program

By successfully completing all components of this course, students will exit with 3 nationally endorsed qualifications:

BSB40701 Certificate IV in Business (Marketing)

BSB50701 Diploma of Business (Marketing)

BSB60601 Advanced Diploma of Business (Marketing) major in Entertainment

Graduates are entitled to use the letters Adv. Dip Bus (Mktg) after their name and can apply for professional membership with the Australia Marketing Institute.
This qualification contributes to the prestigious Certified Practicing Marketer status with the Australian Marketing Institute.

Subjects Studied

Marketing Fundamentals
Consumer Behaviour
PR Fundamentals
Business Dynamics
Accounting Principles
Presentation Skills
Establish and Manage the Marketing Mix
Strategic Marketing Management
Integrated Marketing Communications
Event Development and Planning
Artist Management
Media Training
Entertainment Sponsorship & Financing
Entertainment Law
Creative Thinking
International Marketing
Relationship Marketing
Develop and Manage a Marketing Plan
Business and Professional Writing
Career Development and Planning
Artist Promotion
Basic Computer Applications
Internship Program