BSB50701 Diploma of Business (Marketing)   major in Digital and Interactive Marketing

This course has been developed for people wanting a career in business, marketing, or management - specialising in the digital and interactive marketing industry. It covers the essentials of marketing, business, public relations, and advertising, as well as looking at all the important elements that make up successful digital and interactive marketers and communications agencies. 1-year evening study 2 nights per week plus the occasional Saturday. Approved by the Australian Interactive Media Industry Association.

BSB40701 Certificate IV in Business (Marketing)

BSB50701 Diploma of Business (Marketing) major in Digital and Interactive Marketing

• Graduates are entitled to use the letters Dip Bus (Mktg) after their name and can apply for professional membership with the Australian Marketing Institute.
  
• This qualification contributes to the prestigious Certified Practicing Marketer status with the Australian Marketing Institute.

Subjects Studied

Marketing Fundamentals Consumer Behaviour PR Fundamentals Business Dynamics Accounting Principles Presentation Skills Establish and Manage the Marketing Mix Strategic Marketing Management Mobile Marketing Search and Web Marketing Emerging Technologies