| BSB40701 Certificate IV in Business (Marketing) |
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This course has been developed for people wanting a career in business, marketing or management. It is a business course that specialises in marketing, giving you an appreciation and understanding of all the important elements that combine to result in a successful business.
6-month evening study 2 nights
per week plus the occasional Saturday class
OR
6 month Saturday study plus and the occasional Sunday
class.
By successfully completing all components of this course,
students will exit with the following nationally endorsed
qualification:
BSB40701 Certificate IV in Business (Marketing) |
|
APM’s Certificate IV in Business (Marketing)
provides students with a broad-based business qualification
that covers all core aspects of business and marketing.
Many students undertake APM’s Certificate as a starting
point to progress into further studies. It is an accessible
and condensed course that enables career transition or to build
knowledge in critical areas of business.
- Graduates are entitled to use the letters Cert. Bus (Mktg)
after their name and can apply for professional membership
with the Australian Marketing Institute.
- This qualification contributes to the prestigious Certified
Practicing Marketer status with the Australian Marketing
Institute.
| Subjects Studied |
| Marketing Fundamentals |
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| Consumer Behaviour |
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| Presentation Skills |
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| PR Fundamentals |
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| Business Dynamics |
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| Accounting Principles |
|
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Additional study pathways with APM
Once students have completed the Certificate IV in Business
(Marketing), they can articulate into APM’s Diploma
or Advanced Diploma level qualifications.
Students receive full academic and financial credit for the
Certificate IV in Business (Marketing) subjects they
have completed.
Successful completion of all components of the Certificate
IV in Business (Marketing) is essential before progressing
onto higher-level subjects.
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